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Penjualan Ford Motor Indonesia Menutup 2010 Melambung 342%
Published: 6 Jan 2011 16:54 WIB


istimewa
IMQ, Jakarta —  Penjualan Ford Motor Indonesia pada Desember 2010, dibandingkan Desember 2009 tercatat 1.809 kendaraan atau melambung 342%. Kinerja penjualan bulanan yang terbaik yang pernah dialami oleh Ford Motor Indonesia.

Ford Ranger yang disegani terus melanjutkan prestasinya sebagai top seller produk For di Indonesia di 2010, mewujudkan kinerja penjualan tahunan yang terbaik, sebanyak 8.871 kendaraan atau naik 40% dibandingkan 2009.

Penjualan setahun penuh Ford Ranger meningkat 39% dari tahun 2009 tercatat sebagian penjualan terbaik selama ini, sebanyak 5.651 unit, yang dihasilkan dari penjualan di segmen penting corporate fleet di Indonesia. Rekor penjualan Ranger pada 2010 ini dilengkapi dengan permintaan yang luar biasa atas all-new Ford Fiesta, yang mencapai 1.485 unit hingga Desember, juga penjualan setahun penuh Ford Escape dengan peningkatan 87%.

"Ini merupakan rekor tahun penjualan terbaik For Indonesia, dipimpin oleh permintaan luar biasa dari Ford Ranger dan kesuksesan peluncuran Ford Fiesta kami yang sangat populer dan terkemuka di kelasnya," ujar Will Angove, Presiden Director Ford Motor Indonesia dalam keterangan resminya kepada IMQ, Kamis (6/1).

Rekor penjualan di 2010, FMI diakhir dengan kinerja penjualan ternaik yang pernah dialami oleh perusahaan di Desember, dengan total penjualan secara keseluruhan mencapai 342%, sehingga tercatat 1.809 kendaraan yang tercapai.

Ranger mengalami penjualan terbaiknya pada Desember, dengan peningkatan penjualan sebesar 240% dari Desember tahun lalu, menjadi 954 unit kendaraan terjual. Ford Fiesta benar-benar melejit pada Desember, menggapai penjualan sebesar 662 unit, dan peningkatan penjualan Ford Escape dan Ford Everest sebesar 290% dan 31% masing-masing, dibandingkan dengan bulan yang sama tahun lalu.
Author: Susan Silaban
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